Celebration, excitement and joy radiated the hall of Genesis Studios in Lagos on Wednesday, 29 January, 2025 as winners of ‘The Price Is Right’ game brought smiles to their various homes as they received their prizes from organisers of the event reports TheGazelleNews.com
The winners thus went home with cash and items such as electronic gadgets, kitchen utensils, refrigerators, generators, smart devices, chairs, among other items.

The Genesis Studio, in partnership with Smartcash by Airtel, successfully organized the second prize redemption event for The Price Is Right, thegazellenews.com reports further.
Speaking at the well attended event, hosted by Chioma BBB, the Managing Director of Genesis Studios and Executive Producer of ‘The Price Is Right’, Olatubosun David Olaegbe, highlighted the success of the show.

“It has been an amazing time going through the previous episodes of ‘The Price Is Right’ and putting smiles on the faces of Nigerians. We will begin the next recording soon, and I can assure you that this game show will get bigger,” Olaegbe said .

According to him, “a lot of people don’t believe giving out these prizes and cash gifts is real. We are changing the negative perception of people on this. All of us present here today the prizes and cash we are giving out are real and not fake.
“It is amazing joy for us to put smiles on the faces Nigerians in this hard time. We are adding values to people’s lives with our show. Our show is getting better and better every time”.
Olaegbe expressed appreciation to Airtel and Smartcash for their support for ‘the Price Is Right’ show.
“I have to thank Airtel and Smartcash for their wonderful support for our company and the show. We appreciate your partnership with us. This has made the show lively, interesting and enjoyable for participants. We thank you so much for this,” he added.
Olaegbe said the show has been well received by Nigerians.
He stated further that ‘the Price Is Right’ is open a mixed of age demography, noting that the show which is run weekly is now one the longest running shows on television in Nigeria.
The Executive Producer of ‘The Price Is Right’, also disclosed that the company in partnership with brand owners will in future gives out new cars, tricycles, electronics, kitchen items, sofas, among others to participants.
The Senior Brand Manager of Airtel Nigeria, Oladayo Oyetayo, who represented the Chief Commercial Officer of Airtel Nigeria, Femi Oshinlaja, extended congratulations to the organizers, partners, and contestants for being part of a world-class show.
The telecommunication giant reiterated company’s dedication to creating moments of joy and triumph not only for its customers but for Nigerians as a whole.

The GTM and Trade Marketing Manager of Smartcash by Airtel, Olusolafunmi Sandey, in his own address, expressed appreciation to all contestants for showing interest in the programme. Sandeey affirmed Smartcash’s commitment to fostering more rewarding experiences in the future, just as he also said that Smartcash is very happy to be part of the show that is turning dreams to reality.
He also showered praises on the Executive Producer of ‘The Price Is Right’ for bringing the world class show to the sub-consciousness of Nigerians
The highlight of the event was the recognition and reward of the winners of The Price Is Right, who enthusiastically received their prizes and cash.
Genesis Studios is one of Nigeria’s leading forces in the media and entertainment industry, specializing in film and television production. Founded in 2006 with a vision to revolutionize the industry, Genesis Studios has consistently delivered premium content for local and international audiences.
Over the years, it has built a reputation for quality service, innovation, and outstanding leadership. The studio is renowned for award-winning television drama series such as ‘So Wrong So Wright’ and ‘Tales of Eve’.
