Africa Sign Expo 2014: LASAA Appoints Outdoor Republic Media Partner; Publisher Becomes Event Anchor

The Lagos State Signage and Advertisement Agency (LASAA) in preparation to hosting the first ever and biggest Out-of-home Advertising Exhibition and Conference has appointed OUTDOOR REPUBLIC, Nigeria’s premiere Out-of-home advertising magazine, as the official media partner for the expo.

Following a planning meeting held at LASAA’s office in Lagos, southwest Nigeria, with the Managing Director of LASAA, George Noah, and Publisher of Outdoor Republic, Babs Fagade, present, the agency announced the extension of the media partnership opportunity to Outdoor Republic.

In a similar development, Babs Fagade, publisher of Outdoor Republic, was appointed the event anchor.

As the official media partner, Outdoor Republic would cover stories: leading to the event, during the three day event and after the event. The coverage would include monthly printed editions of the magazine and online presence through 

The magazine publisher, Babs Fagade, expressed satisfaction on the confidence that LASAA has in him in particular, and Outdoor Republic in general, as well as the long term relationship between both organisations. He also assured the agency of efficient, effective and thorough delivery of the assignment given to him and the magazine.

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