Nigeria’s Small and Medium Enterprises, SME, are set to get a boost through an innovative all-in-one technology application, called Ayoba, with a partnership from Adanian Labs.
Ayoba is a revolutionizing communication, entertainment & e-commerce, application, for SME Accelerator program aimed at empowering and accelerating the growth of small businesses in Nigeria.
This initiative comes at a crucial time, as Nigerian SMEs play a vital role in driving economic growth and job creation in the country. According to recent statistics, small and medium enterprises account for over 90% of businesses in Africa, contributing approximately 50% of employment and 33% of the continent’s GDP.
In Nigeria alone, SMEs represent about 96% of businesses, employing millions of people and serving as engines of innovation and economic progress. Recognizing the importance of this sector, Ayoba and Adanian Labs have joined forces to establish a specialized accelerator program tailored to the needs of Nigerian SMEs.
Addressing SME challenges through this collaboration, the SME Accelerator aims to address the key challenges faced by small businesses, including limited access to capital, technology infrastructure, access to market and mentorship.
The Ayoba-Adanian Labs partnership brings together Ayoba’s comprehensive all-in-one app, which offers a messaging suite, hyper-local content, gaming, music, and e-commerce, with Adanian Labs’ expertise in technology solutions and ecosystem development.
By leveraging these capabilities, the SME Accelerator program will provide Nigerian SMEs with access to vital resources, including digitalization, mentorship, access to networks, technological support, and mobilization of partners for funding enabling them to overcome barriers and achieve sustainable growth.
Shiela Yabo, Ayoba’s Head of Ecosystem Development said “The potential impact of empowering Nigerian SMEs is significant. By strengthening this sector, the country can experience accelerated economic growth, increased job opportunities, and enhanced competitiveness on the global stage.
Furthermore, supporting small businesses fosters entrepreneurship, drives innovation, and contributes to wealth creation, ultimately improving the overall socio-economic landscape of Nigeria.”
She said, Ayoba was excited to partner with Adanian Labs in launching the SME Accelerator, a pivotal initiative that will empower Nigerian small businesses, to unlock the potential of Nigerian SMEs, driving economic prosperity and creating opportunities for sustainable development.
According to her, the SME Accelerator program is designed to foster innovation, improve competitiveness, drive growth and create sustainable employment opportunities.
Killian Mayua, Country Manager for Adanian Labs, Nigeria also said by offering tailored mentorship, access to funding opportunities, and technological resources, the accelerator aims to equip Nigerian SMEs with the tools they need to thrive in the digital age, as the SME Accelerator program, holds great promise for Nigerian small businesses.
In his words,“Adanian Labs is a firm believer that Africa will realize its full potential once its SME sector is transformed. We have dedicated our work to building solutions that power and digitize SMEs. Our joint efforts will support the growth of SMEs, boost economic resilience, and contribute to the overall development of this important sector.”
The partnership between Ayoba and Adanian Labs, through the launch of the SME Accelerator, represents a significant milestone in fostering innovation, driving entrepreneurship, and contributing towards economic empowerment positioning Nigeria as a hub for SME growth and development.
With features such as chat, calling, reading, gaming, and music streaming, Ayoba provides a comprehensive and user-friendly platform that caters to the diverse needs of its users. Ayoba is committed to delivering seamless digital experiences and empowering individuals across Africa.
Adanian Labs was founded to provide Technology solutions for Africa’s key growing sectors that are driven by SME industries. • In the last 3 years since our inception in January 2020 we have built technologies to power key sectors including Health, Agriculture, Financial Services, Media, and others.
It has a presence in 5 African countries including Kenya, Nigeria, South Africa, Tanzania and Zambia where investments have been made in scaling technology companies and building technology capacity for the growing African digital transformation. PR/Qasim Akinreti
